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Advertisement for Atkinsons, household appliances, 1939
Wall Art and Photo Gifts from Sheffield City Archives
Advertisement for Atkinsons, household appliances, 1939
Image from The City of Sheffield Commercial Handbook and Illustrated Guide, 1939 (Local Studies 914.274 S)
Sheffield City Archives and Local Studies Library has an unrivalled collection of images of Sheffield, England
Media ID 14041160
© Sheffield City Council
Advertisements Advertising Centre City Dealers John Moor Shops Atkinson Department Radio Stores Television
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Step back in time to 1939 with this print from the Sheffield City Archives. The image showcases an advertisement for Atkinsons, a renowned household appliances brand of that era. As we delve into the past, we catch a glimpse of Sheffield's bustling city center on Moor Street, where John Atkinson's television and radio dealership stood proudly amidst other department stores and shops. The photograph captures the essence of an era when advertising was at its peak, enticing passersby with bold visuals and persuasive slogans. It serves as a testament to the creativity and innovation employed by businesses like Atkinsons to captivate their audience. Although not explicitly mentioned for commercial use, it is evident that this advertisement aimed to attract customers seeking cutting-edge technology for their homes. This snapshot offers more than just an insight into historical marketing strategies; it provides a window into daily life during this period. Observing the people strolling along the street in their vintage attire adds depth to our understanding of society at that time. Preserved meticulously within these archives, this print allows us to appreciate how far we have come technologically while cherishing our heritage. It reminds us that even though times change rapidly, certain aspects remain timeless – such as our fascination with advancements in household appliances or simply taking a leisurely stroll through vibrant city centers.
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