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Advertisement for Mappin and Webb Ltd from Illustrated London News, 4 Nov 1916
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Advertisement for Mappin and Webb Ltd from Illustrated London News, 4 Nov 1916
Original at Sheffield Local Studies Library: MP Folder 62
Sheffield City Archives and Local Studies Library has an unrivalled collection of images of Sheffield, England
Media ID 14088720
© Sheffield City Council
Advertisements Advertising Centre City Silversmiths Mappin Webb
EDITORS COMMENTS
Step back in time and immerse yourself in the captivating world of early 20th-century advertising with this vintage photo print. Captured on November 4,1916, it showcases an exquisite advertisement for Mappin and Webb Ltd from the renowned Illustrated London News. Preserved at Sheffield Local Studies Library, this historical gem offers a glimpse into the bustling city center of yesteryears. Intriguingly, this snapshot transports us to an era when advertisements were meticulously crafted works of art rather than mere commercial promotions. Mappin and Webb Ltd, esteemed silversmiths of their time, sought to captivate passersby with their elegant creations through this visually striking display. The intricate details depicted within the advertisement highlight the craftsmanship that made Mappin and Webb a household name. The image evokes a sense of nostalgia as we envision shoppers strolling along busy streets adorned with similar eye-catching adverts. It serves as a reminder that even amidst turbulent times like World War I, businesses continued to thrive and capture people's attention through innovative marketing strategies. This remarkable photograph is not just about promoting products; it encapsulates an entire era's spirit – one filled with ambition, creativity, and resilience. As we gaze upon this piece of history preserved by Sheffield City Archives, let us appreciate how advertising has evolved over time while cherishing these remnants from our past.
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