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Advertisement for James Gill, manufacturer of crickets bats and stumps, etc; also cricketing materials at the Adelphi Hotel, 1871
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Advertisement for James Gill, manufacturer of crickets bats and stumps, etc; also cricketing materials at the Adelphi Hotel, 1871
Original at Sheffield Local Studies Library: MP 49 S
Sheffield City Archives and Local Studies Library has an unrivalled collection of images of Sheffield, England
Media ID 14088464
© Sheffield City Council
Advertisements Advertising Centre City Cricket Football Hotel Hotels Houses Public Sport Street Adelphi Carver
EDITORS COMMENTS
This print takes us back to the bustling streets of Sheffield in 1871. The focal point of this image is an intriguing advertisement for James Gill, a renowned manufacturer of cricket bats, stumps, and other cricketing materials. The ad proudly stands tall outside the Adelphi Hotel, a prominent establishment in the heart of the city center. The photograph captures a moment frozen in time; it reveals a glimpse into the vibrant sporting culture that thrived during this era. As we examine the details closely, we can appreciate the craftsmanship involved in creating these essential tools for one of England's most beloved sports. Surrounded by rows of charming public houses and hotels, this advertisement undoubtedly caught the attention of passersby as they navigated through busy streets. It serves as a testament to both Gill's entrepreneurial spirit and his dedication to providing quality equipment for cricketers across Sheffield. While football may not be explicitly mentioned here, it is worth noting that such advertisements were instrumental in promoting various sporting activities within communities at that time. This particular image holds historical significance as it showcases how businesses actively engaged with their local audience through eye-catching advertising strategies. Preserved meticulously at Sheffield Local Studies Library since its creation over 150 years ago, this print offers us an invaluable window into Sheffield's past – where sport met commerce on bustling city streets.
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